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The Myth of Choosing a ‘Big Agency’
“You can’t sell a secret you know.” This is a line given by thousands of agents to thousands of home-sellers in order to persuade sellers to splash out more and more money advertising their homes. The theory goes like that the more places you advertise your home, the more buyers you reach.

Open Inspections
Opening your home for public inspection is one of the worst mistakes you can make. It is always a financial mistake, but it can also be your worst emotional mistake.

How Agents Get Free Advertising.
“Well. Who’s paying for the ads then” I asked, “Tell me, will you?!” He leaned across the table and gave me the cheekiest smile and said, “The vendors.”

How to Know the True Value of Your Home
There is one excellent way to know what your home is truly worth: Before you call an agent, call a valuer.

Avoiding Bait Pricing
Price Ranges are ‘Bait’ strategies which use a false low price to attract buyers. The Price Range method comes in a variety of names – By Negotiation; Offers Above; Price Guide. They are all similar and they all undersell your home.
Discover How Homesellers are Being Duped Millions in Advertising
Home-sellers are being duped into spending millions of dollars on unnecessary real estate advertising through a system known as Vendor Pays Advertising, (VPA).

How to Interview Agents
Always interview at least two agents. (The only exception is if one agent is highly recommended by people whose opinion you respect).
What Most Agents Really Cost You
A common question that budding home-sellers ask agents is: “How much do you charge?”

How to Choose an Agent
When you are thinking about selling, you are the most wanted person in real estate. Every agent wants to be the chosen agent who ‘lists’ your home.
Why You Should Consider Selling Your House Without A Real Estate Agent
Would we be better off selling our homes privately, or should we be going into the real estate game?
Rent to Buy Schemes are Dangerous Scams
Home ownership, that great Australian Dream, is harder than ever before. Across the nation, tens of thousands of families are locked-out of homes they can never afford to buy.

Murder for Sale
Overseas, they are called ‘Stigma Homes’, where something terrible has happened in the past, usually a murder. Stigma homes – or ‘Murder Homes’ as they seem to be called in Australia – can be hard to sell – as at least one irate home-owner in Melbourne is discovering.
How Auctions Kill the Highest Price
What you are about to read contains information that should be read by every homeseller contemplating selling by the public auction method. It contains simple and logical mathematical proof that selling by public auction is, by far, the worst way to sell a family home.
The Lying Game
Anyone who gets involved in the property market – whether as a seller, a buyer, (and even an agent), has probably wondered why so many people tell so many lies.
What is the Jenman symbol?
It is an ancient Moorish symbol which is supposed to bring good luck and ward off the evil eye. In about 1880, Robert Ormond Maugham (one of the founders of the British Law Society), brought it back from a trip to Africa.